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Active
On-site
Dallas-Fort Worth Metroplex
Posted · 16.09.2026
LinkedIn Jobs US

# Director of Marketing & Commercial Growth

Applus+

Position Overview Applus+ North America is seeking an exceptional marketing leader to build and lead a modern commercial marketing organization capable of supporting one of the fastest-growing technical services companies in North America. The Director of Marketing & Commercial Growth is expected to function as a business leader whose primary responsibility is creating measurable enterprise value through profitable revenue growth. Working directly with the North American CEO and senior business leaders, this individual will build the demand generation engine that supports multiple operating companies, industry verticals, and service offerings across North America. The successful candidate will develop scalable marketing systems that generate qualified pipeline, strengthen market positioning, improve sales effectiveness, accelerate commercialization of new services, and support the successful integration of acquired businesses. Marketing success at Applus+ is measured by commercial outcomes—not activity. This role is ideal for an entrepreneurial, highly proactive leader who thrives in fast-paced environments, embraces accountability, leverages artificial intelligence to improve performance, and consistently identifies opportunities to accelerate growth without being asked. Key Responsibilities Serve as the strategic marketing partner to executive leadership and each operating business. Develop commercial growth strategies that directly support revenue expansion and market share growth. Partner with business leaders to identify new growth opportunities, emerging market trends, competitive advantages, and customer acquisition strategies. Ensure marketing is viewed internally as a commercial growth partner rather than a support function. Develop and continuously improve North America's demand generation strategy. Build scalable programs that consistently increase qualified opportunities entering the sales pipeline. Create a high-performance culture built around accountability, collaboration, continuous improvement, and measurable business outcomes. Strengthen Applus+ brand and ensure brand consistency across all operating companies while allowing businesses to maintain appropriate market positioning. Partner closely with executive leadership and Corporate Development during M&A integration, leading all marketing-related integration activities Required Qualifications Bachelor's degree in Marketing, Business, Communications, or a related discipline Minimum of 5 years of progressive marketing management experience, with 7+ years strongly preferred Demonstrated success leading high-performing marketing organizations and scaling through periods of rapid growth Proven experience building demand generation programs that materially increased revenue Experience supporting multiple business units or operating companies Strong B2B marketing background Experience managing marketing budgets with rigorous ROI accountability Strong analytical and financial acumen Experience with CRM platforms, marketing automation systems, and digital analytics Excellent communication and executive presentation skills

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