Senior E-Commerce Specialist

Our client is a fast-growing textile company with a strong presence in both e-commerce and in-store retail. With a growing store network alongside its digital channels, the business continues to expand across multiple sales channels and international markets. They are looking for a Senior E-Commerce Specialist with strong reporting and analytical capabilities, someone who genuinely enjoys working with numbers and data, to own e-commerce performance tracking and channel-based revenue analysis. Key Responsibilities: Build, maintain, and continuously improve regular e-commerce performance reports and dashboards for management. Track and analyze key e-commerce KPIs including revenue, conversion rate, AOV, return rate, stock turnover, and channel-based performance. Own channel-based revenue tracking across own website, marketplaces, and other online sales channels — consolidating and reconciling sales data into a single, accurate view. Monitor product-level and category-level performance to identify best-sellers, underperformers, and inventory risks. Work closely with the Performance Marketing team to align reporting on traffic, campaign impact, and sales outcomes. Support pricing, promotion, and campaign decisions with data-backed recommendations. Identify trends, anomalies, and growth opportunities within e-commerce data. Manage and optimize product listings, catalog accuracy, and operational workflows across e-commerce platforms. Collaborate with Creative and Marketing teams to ensure reporting insights inform content and campaign planning. Prepare ad hoc analyses and reports as requested by management. Stay up to date with e-commerce platform updates, marketplace requirements, and industry benchmarks. Qualifications: Bachelor's degree in Business Administration, Economics, Statistics, or a related field. 4–6+ years of experience in E-commerce, with a demonstrated, strong focus on reporting and data analysis. A genuine interest in numbers and data; comfortable spending most of the day inside reports, dashboards, and datasets. Advanced Excel skills (pivot tables, formulas, data modeling) required. Experience with Looker Studio, Power BI, or other BI/reporting tools strongly preferred. Solid understanding of e-commerce operations, marketplace dynamics, and sales funnels. Experience with Google Analytics and e-commerce platform back-ends (e.g., Shopify, Trendyol, Hepsiburada panels). Strong analytical mindset with the ability to turn complex data into clear, actionable recommendations. Highly organized, detail-oriented, and comfortable managing multiple data sources simultaneously. Excellent communication skills, with the ability to present findings clearly to management. Fluency in English is preferred.